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    "longDescription": "<ul><li>COMPLIMENTS MEDIUM SKIN TONES: With a creamy never-creasing consistency and true blendability, our Highlighter Pencil truly simplifies your brow + eye beauty routine.</li><li>OUR MISSION: We focus only on brows and eyes and create salon-quality products. At Chella, we have simplified this confusing routine into \"How to Brow in 3 Easy Steps\" - 1 | FILL 2 | DEFINE 3 | HIGHLIGHT</li><li>SAFE INGREDIENTS, SAFE PRACTICES: All our products are vegan, cruelty free, paraben free, gluten free, and recyclable. We keep your health, the safety of the planet, and the lives of animals in mind when creating and testing our products.</li><li>VERSATILE USES: This multipurpose must-have works as a highlighter, concealer and under eye liner. With a creamy never-creasing consistency and true blendability, our Highlighter Pencil truly simplifies your brow + eye beauty routine.</li><li>PRO TIP: “Open” the eye area by applying the Chella Highlighter Pencil to the water line and inner corners of the eye.</li></ul><br><div> <div> <h2>Product Description</h2> <div> <div> <div> <div> <h3> What is it? </h3> <p> Chella products are Cruelty-Free. Chella does not condone the testing of animals. </p> <p> With a creamy never-creasing consistency and true blendability, our highlighter pencil truly simplifies your brow + eye beauty routine. </p> </div> </div> <div> <div> <h3> Find Your Shade </h3> <h3> Directions </h3> <p> 1. Apply the Chella highlighter pencil along the arch under your eyebrow as well as just above the arch to tail area. </p> <p> 2. Blend the highlighter below the eyebrow downward towards the eyelid using the Chella dual blending brush. </p> <p> 3. Blend the highlighter above the arch down toward the tail of the eyebrow. </p> </div> </div> <div> <div> <h3> Complete The Look </h3> <p> <span>Hello Beautiful.</span> Nothing can impact your look and make you feel more confident and complete as quickly as perfectly groomed brows. We understand this, it’s in our DNA…..it is our passion. With a focus on brows and eyes, we have simplified an essential beauty routine into “How To Brow In 3 Easy Steps”. </p> <p> At Chella, we want women to feel more confident, beautiful, and powerful. We are all about supporting your dreams, aspirations and transformation. We know how you feel with great Brows. </p> </div> </div> <div> <div> <div> <div> <h3> Our Story </h3> <p> <span>How we got our start?</span> </p> <p> We were involved in the development of Lash conditioning products starting back in 2008. We were so intrigued by what our customers were telling us that we decided we needed to focus on the entire eye area and the Chella Brow & Eye Collection was born and brought to market in 2011.How we got our start? </p> <p> <span>What makes our products unique?</span> </p> <p> A driving principle is Great Products & Performance with color shades for everyone. Our 4.8 of 5 Star Rating shows that we deliver on that promise. Just as important is they must be Cruelty Free, Vegan, Paraben Free, Gluten Free & Recyclable. These are our core beliefs of clean beauty. What makes our product unique? </p> <p> <span>Why we love what we do?</span> </p> <p> We're all about supporting your most beautiful self, and we've seen how our products transform the way women feel. We love hearing from our Chella Bellas about their moments of intention and transformation. We support your journey to a more beautiful you, inside and out! Why we love what we do? </p> </div> </div> </div> </div> </div> </div> </div> </div><div><h2>Item Details</h2><ul><li><strong>Item Weight:</strong> 1.42 g</li><li><strong>Item Model Number:</strong> 580006</li><li><strong>Product dimensions:</strong> 1.6 x 1.6 x 12.85 cm; 1.42 Grams</li></ul></div>",
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data-large=\"/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dw3f709870/images/large/2559f8084c7d96b21be469e6bdee894c.png\"\n                aria-label=\"Image 2\">\n                <img src=\"/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dw3f709870/images/large/2559f8084c7d96b21be469e6bdee894c.png\" alt=\"Chella Highlighter Pencil, Medium - Vegan, Cruelty Free, Paraben Free, Gluten Free - Use as a Highlighter, Concealer and under Eye Liner\" loading=\"lazy\" />\n                </button>\n                \n            \n                \n                    <button class=\"cst-gallery__thumb \"\n                type=\"button\" data-index=\"2\" data-large=\"/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dwe2552339/images/large/25eb5d6c91c99bae14c188c88f9a3dae.png\"\n                aria-label=\"Image 3\">\n                <img src=\"/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dwe2552339/images/large/25eb5d6c91c99bae14c188c88f9a3dae.png\" alt=\"Chella Highlighter Pencil, Medium - Vegan, Cruelty Free, Paraben Free, Gluten Free - Use as a Highlighter, Concealer and under Eye Liner\" loading=\"lazy\" />\n                </button>\n                \n            \n                \n                    <button class=\"cst-gallery__thumb \"\n                type=\"button\" data-index=\"3\" data-large=\"/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dw71f9c7b6/images/large/52ffb92b8e38dd851cc5f8ace6db7532.png\"\n                aria-label=\"Image 4\">\n                <img src=\"/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dw71f9c7b6/images/large/52ffb92b8e38dd851cc5f8ace6db7532.png\" alt=\"Chella Highlighter Pencil, Medium - Vegan, Cruelty Free, Paraben Free, Gluten Free - Use as a Highlighter, Concealer and under Eye Liner\" loading=\"lazy\" />\n                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Price reduced from\n                    </span>\n                    A$173.10\n\n\n                    <span class=\"sr-only\">\n                        to\n                    </span>\n                </span>\n            </span>\n        </del>\n    \n\n    \n    <span class=\"sales\">\n        \n        \n        \n            <span class=\"value\" content=\"139.80\"></span>\n        \n        A$139.80\n\n\n    </span>\n</span>\n\n    </div>\n\n\n                </div>\n\n                <!-- Cart and [Optionally] Apple Pay -->\n                \n                    \n<div class=\"row cart-and-ipay\">\n    <div class=\"col-sm-12\">\n        <input type=\"hidden\" class=\"add-to-cart-url\" value=\"/on/demandware.store/Sites-eMEGA-Site/default/Cart-AddProduct\">\n        <button class=\"add-to-cart-global btn btn-primary\"\n                data-pid=\"B0894Z44VT\"\n                disabled>\n            <i class=\"fa fa-shopping-bag\"></i>\n            \n                Add to Cart\n   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}