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    "longDescription": "<ul><li>3-in-1 Product: Cleanse + Conditioner + Color - Semi-Permanent direct hair dye, enhancing color vibrancy, and toning out unwanted color.</li><li>Instant semi-permanent color transformation for vivid fashion, pastel, and natural tones with Keracolor's Color + Clenditioner.</li><li>Non-damaging, deposit-only formula replenishes and tones your hair color while extending color between salon trips.</li><li>Available in 20+ hues, featuring cruelty, sulfate, paraben, and gluten-free ingredients.</li><li>Infused with Keratin, coconut oil, shea butter, rose hip oil, jojoba oil, and almond oil for healthier, silkier hair with every use.</li></ul><br><div> <p> <span>Discover the magic of instantly transforming your hair color with Keracolor's Color + Clenditioner, a semi-permanent hair dye that deposits color while conditioning your locks. Perfect for vivid fashion, pastel, and natural hair colors, this non-damaging, deposit-only clenditioner replenishes and tones your hair color, extending the life of your color between salon trips. Available in 20+ different hues, our Clenditioner is kind to your hair and the environment, featuring cruelty, sulfate, paraben, and gluten-free ingredients. The Keracolor line is infused with our special Keratin blend, combined with nourishing and rejuvenating coconut oil, shea butter, rose hip oil, jojoba oil, and almond oil, ensuring your hair becomes healthier and silkier with each use. This versatile 3-in-1 product acts as a semi-permanent direct hair dye, enhances color vibrancy, and tones out unwanted color. To use, simply start with wet or dry hair, section and apply the product generously, leave on for 3-20 minutes depending on desired intensity, and rinse. Style as usual for stunning and vibrant hair color. Important Notes: For maximum intensity, apply multiple applications until you achieve your desired color. Color + Clenditioner can be applied to dry hair for bolder results. For more vibrant tones, bleached or highlighted hair is recommended. To maintain the achieved tone, alternate with Clenditioner. Our Color + Clenditioners contain semi-permanent direct dye pigments and will gradually fade out from hair. Color results and longevity of hair color are dependent on hair condition, porosity, and the intensity of the selected shade.</span> </p> </div><div><h2>Item Details</h2><ul><li><strong>Item Model Number:</strong> 6800339</li><li><strong>Size Name:</strong> 12 ml (Pack of 1)</li><li><strong>Colour Name:</strong> Purple</li><li><strong>Product dimensions:</strong> 6.35 x 6.35 x 12.7 cm; 272.16 Grams</li><li><strong>Item Weight:</strong> 272 g</li><li><strong>Manufacturer:</strong> Keracolor</li></ul></div>",
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value=\"https://staging.emega.com.au/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?dwvar_699bde2f3491b37180ab1559_size=12%20Ml%20(Pack%20Of%201)&amp;pid=699bde2f3491b37180ab1559&amp;quantity=1\" data-attr-value=\"12 Ml (Pack Of 1)\"\n                    \n                    \n                >\n                    12 Ml (Pack Of 1)\n                </option>\n            \n                <option value=\"https://staging.emega.com.au/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?dwvar_699bde2f3491b37180ab1559_size=355%20Ml%20(Pack%20Of%201)&amp;pid=699bde2f3491b37180ab1559&amp;quantity=1\" data-attr-value=\"355 Ml (Pack Of 1)\"\n                    \n                    \n                >\n                    355 Ml (Pack Of 1)\n                </option>\n            \n        </select>\n\n    \n</div>\n\n                                </div>\n\n                                \n                            </div>\n                        \n                            <div data-attr=\"color\" class=\"swatch row\">\n                                <div class=\"col-8\">\n                                    \n<div class=\"attribute cst-attribute\">\n    \n\n        <span class=\"color non-input-label\">\n            Colour Name\n        </span>\n\n        <div class=\"cst-swatch-wrapper\">\n            <div class=\"cst-swatch-viewport\">\n                <div class=\"cst-swatch-grid\">\n                    \n                        \n                            <button class=\"color-attribute\"\n                                    aria-label=\"Colour Name Purple\"\n                                    aria-describedby=\"Purple\"\n                                    data-url=\"https://staging.emega.com.au/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?dwvar_699bde2f3491b37180ab1559_color=Purple&amp;pid=699bde2f3491b37180ab1559&amp;quantity=1\" \n                            >\n                                <span data-attr-value=\"Purple\"\n                                      class=\"\n                                          color-value\n                                          swatch-circle\n                                          swatch-value\n                                          \n                                          selectable\n                                      \"\n                                      style=\"background-image: url(/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dwef0580a5/images/large/3ba3f9208aa74e40fd260cd8cb502950.png)\"\n                                >\n                                </span>\n                                <span class=\"cst-swatch-name\">Purple</span>\n                                <span id=\"Purple\" class=\"sr-only selected-assistive-text\">\n                                    \n                                </span>\n                            </button>\n                        \n                    \n                        \n                            <button class=\"color-attribute\"\n                                    aria-label=\"Colour Name Rose Gold\"\n                                    aria-describedby=\"Rose Gold\"\n                                    data-url=\"https://staging.emega.com.au/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?dwvar_699bde2f3491b37180ab1559_color=Rose%20Gold&amp;pid=699bde2f3491b37180ab1559&amp;quantity=1\" \n                            >\n                                <span data-attr-value=\"Rose Gold\"\n                                      class=\"\n                                          color-value\n                                          swatch-circle\n                                          swatch-value\n                                          \n                                          selectable\n                                      \"\n                                      style=\"background-image: url(/on/demandware.static/-/Sites-storefront-catalog-m-en/default/dwec938875/images/large/67fc398ca0bf1628cd4547c7784ed3f0.png)\"\n                                >\n                                </span>\n                                <span class=\"cst-swatch-name\">Rose Gold</span>\n                                <span id=\"Rose Gold\" class=\"sr-only selected-assistive-text\">\n                                    \n                                </span>\n                            </button>\n                        \n                    \n                </div>\n            </div>\n            <!-- Nav injected by JS if needed -->\n        </div>\n\n    \n</div>\n\n                                </div>\n\n                                \n                                    <!-- Quantity Drop Down Menu -->\n                                    <div class=\"attribute quantity col-4 d-sm-none\">\n                                        \n                                            \n<label for=\"quantity-1\">Quantity</label>\n<select class=\"quantity-select custom-select form-control\" id=\"quantity-1\">\n    \n        <option value=\"1\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=1\"\n                selected\n        >\n            1\n        </option>\n    \n        <option value=\"2\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=2\"\n                \n        >\n            2\n        </option>\n    \n        <option value=\"3\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=3\"\n                \n        >\n            3\n        </option>\n    \n        <option value=\"4\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=4\"\n                \n        >\n            4\n        </option>\n    \n        <option value=\"5\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=5\"\n                \n        >\n            5\n        </option>\n    \n        <option value=\"6\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=6\"\n                \n        >\n            6\n        </option>\n    \n        <option value=\"7\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=7\"\n                \n        >\n            7\n        </option>\n    \n        <option value=\"8\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=8\"\n                \n        >\n            8\n        </option>\n    \n        <option value=\"9\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=9\"\n                \n        >\n            9\n        </option>\n    \n        <option value=\"10\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=10\"\n                \n        >\n            10\n        </option>\n    \n</select>\n\n                                        \n                                    </div>\n                                \n                            </div>\n                        \n\n                        <div class=\"d-sm-none row availability align-self-end \" data-ready-to-order=\"false\" data-available=\"true\">\n                            \n<div class=\"col-4\">\n    <span class=\"availability non-input-label\">\n        Availability:\n    </span>\n</div>\n<div class=\"col-8\">\n    <ul class=\"list-unstyled availability-msg\">\n        <li>\n            \n                <div>Select Styles for Availability</div>\n            \n        </li>\n    </ul>\n</div>\n\n\n                        </div>\n\n                    <hr>\n\n                    <!-- Applicable Promotions -->\n                    <div class=\"row\">\n                        <div class=\"col-12 promotions\">\n                            <div class=\"align-self-center\">\n                                \n\n                            </div>\n                        </div>\n                    </div>\n                </section>\n\n                \n                    <!-- Options -->\n                    \n                \n            </div>\n        </div>\n    </div>\n\n    \n\n    \n</div>\n<div class=\"modal-footer row align-items-end\">\n    \n\n    <div class=\"hidden-xs-down col availability align-self-end global-availability\" data-ready-to-order=\"false\" data-available=\"true\">\n        <div class=\"row\">\n            \n<div class=\"col-4\">\n    <span class=\"availability non-input-label\">\n        Availability:\n    </span>\n</div>\n<div class=\"col-8\">\n    <ul class=\"list-unstyled availability-msg\">\n        <li>\n            \n                <div>Select Styles for Availability</div>\n            \n        </li>\n    </ul>\n</div>\n\n\n        </div>\n    </div>\n\n    <div class=\"col\">\n        <div class=\"row align-items-end\">\n            <!-- Quantity -->\n            <div class=\"hidden-xs-down col-4\">\n                \n                    \n<label for=\"quantity-1\">Quantity</label>\n<select class=\"quantity-select custom-select form-control\" id=\"quantity-1\">\n    \n        <option value=\"1\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=1\"\n                selected\n        >\n            1\n        </option>\n    \n        <option value=\"2\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=2\"\n                \n        >\n            2\n        </option>\n    \n        <option value=\"3\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=3\"\n                \n        >\n            3\n        </option>\n    \n        <option value=\"4\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=4\"\n                \n        >\n            4\n        </option>\n    \n        <option value=\"5\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=5\"\n                \n        >\n            5\n        </option>\n    \n        <option value=\"6\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=6\"\n                \n        >\n            6\n        </option>\n    \n        <option value=\"7\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=7\"\n                \n        >\n            7\n        </option>\n    \n        <option value=\"8\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=8\"\n                \n        >\n            8\n        </option>\n    \n        <option value=\"9\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=9\"\n                \n        >\n            9\n        </option>\n    \n        <option value=\"10\"\n                data-url=\"/on/demandware.store/Sites-eMEGA-Site/default/Product-Variation?pid=699bde2f3491b37180ab1559&amp;quantity=10\"\n                \n        >\n            10\n        </option>\n    \n</select>\n\n                \n            </div>\n\n            <div class=\"col-8 mx-auto\">\n                <!-- Prices -->\n                <div class=\"prices\">\n                    \n                    \n\n    <div class=\"price\">\n        <span class=\"range\">\n    \n\n    \n    \n    \n<span>\n    \n\n    \n\n    \n    <span class=\"sales\">\n        \n            <span class=\"value\" content=\"45.00\"></span>\n        \n        \n        \n        A$45.00\n\n\n    </span>\n</span>\n\n    -\n    \n    \n    \n<span>\n    \n\n    \n\n    \n    <span class=\"sales\">\n        \n        \n            <span class=\"value\" content=\"46.50\"></span>\n        \n        \n        A$46.50\n\n\n    </span>\n</span>\n\n</span>\n\n    </div>\n\n\n                </div>\n\n                <!-- Cart and [Optionally] Apple Pay -->\n                \n                    \n<div class=\"row cart-and-ipay\">\n    <div class=\"col-sm-12\">\n        <input type=\"hidden\" class=\"add-to-cart-url\" value=\"/on/demandware.store/Sites-eMEGA-Site/default/Cart-AddProduct\">\n        <button class=\"add-to-cart-global btn btn-primary\"\n                data-pid=\"699bde2f3491b37180ab1559\"\n                >\n            <i class=\"fa fa-shopping-bag\"></i>\n            \n                Add to Cart\n            \n        </button>\n    </div>\n</div>\n\n                \n            </div>\n        </div>\n    </div>\n</div>\n",
  "productUrl": "/eMEGA/699bde2f3491b37180ab1559.html"
}